MODEX 2018 - supply chain, manufacturing, distribution trade show
Georgia World Congress Center
  Atlanta, GA | April 9-12, 2018
  • MODEX the leading trade show for supply chain, manufacturing and distribution industries
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2017 ShowPro

Wednesday, December 6th - MHI ShowPro Live Exhibitor Workshop for MODEX 2018
MHI and MHI Mpro are excited to announce a full day of ALL NEW CONTENT to help your company maximize marketing and trade show investment. Jefferson Davis will kick off ShowPro Live with Trade Show 101 and 201 topics to zero in on money saving tips and critical success factors. Carla Johnson, one of the leading voices in the content marketing industry, will dive into cutting edge topics to help you communicate at a higher level. Peer-to-peer round table discussions and a fun, interactive game show session will help you dig deeper into marketing trends and topics with your industry peers. Learn best exhibiting, marketing, and sales practices. Gain practical ideas, knowledge and skills to help maximize ROI at industry trade shows and beyond.

Register for Free   Hotel Reservations  

Registering for MHI ShowPro Live by 5pm EST on November 29, 2017 will earn your company five (5) MHI Loyalty Points


ShowPro Agenda

Tuesday, December 5, 2017

6:00pm - 8:00pm Welcome reception - If you are staying at the Hyatt McCormick Tuesday evening prior to the ShowPro and ProMat 2019 Space Draw events, join us for a casual evening of networking and drinks at Hyatt McCormick’s Arc Bar.

Wednesday, December 6, 2017

McCormick South Vista Ballroom S406
7:00am - 8:00am Breakfast
8:00am - 9:00am Trade Show 101: Show Logistics & Ops

Jefferson Davis, President,Competitive Edge
Tom Carbott, EVP of Exhibitions, MHI
9:00am - 10:00am Trade Show 201: Five Critical Exhibiting Success Factors

Jefferson Davis, President,Competitive Edge
10:00am - 10:15am Morning Refreshment Break
10:15am - 11:00am Advanced Trade Show Marketing: How to Define & Deliver Your Customer-Focused Value Proposition

Jefferson Davis, President,Competitive Edge
11:00am - 12:00pm Creative by Design: How the World’s Most Innovative Teams Surface Great Ideas to Deliver Exponential Outcomes

Carla Johnson, Keynote Speaker. Author. Storyteller. Creative Explorer., Type A Communications
12:00pm - 1:00pm Lunch
1:00pm - 2:30pm '"Survey Says!" Game Show

TeamBonding Inc.
2:30pm - 2:45pm Social Media Break
2:45pm - 3:45pm Storytelling: Bigger Revenues. Less Selling.

Carla Johnson, Keynote Speaker. Author. Storyteller. Creative Explorer., Type A Communications
3:45pm - 4:00pm Afternoon Refreshment Break
4:00pm - 4:45pm Peer-to-Peer Exhibit Round Table Topic Discussions

Jefferson Davis, President,Competitive Edge



Carla Johnson, Chief Experience Officer, Type A Communications

Carla Johnson is a world-renowned storyteller, an entertaining speaker, and a prolific author.

Over the last two decades, Carla has helped architects and actuaries, executives and volunteers, innovators and visionaries leverage the art of storytelling to inspire action. Her work with Fortune 500 brands served as the foundation for the latest of her seven books. Experiences: The 7th Era of Marketing, sets a powerful new way for marketing to create value for businesses. Named one of the top 10 influencers in business-to-business marketing and one of the 50 women in marketing, Carla regularly challenges conventional thinking.

Today, Carla travels the world teaching anyone (and everyone) how to cultivate idea-driven teams that breed unstoppable creativity and game-changing innovation.


Jefferson Davis
President of Competitive Edge, a highly-specialized consulting and training firm on a mission to inspire, lead and direct businesses on how to more effectively use exhibiting to visibly support core business objectives and generate measurable financial value, far beyond cost.

His mission is achieved by challenging companies to re-evaluate limiting perspectives about exhibiting and focusing them on precision execution of critical exhibiting success factors.

Jefferson's Tradeshow Turnaround philosophy and practices are the exposition industry's definitive guide to quickly turning tradeshows from "expensive appearances" to "productive, profitable investments." His services have helped clients generate over $650,000,000 in combined results.


ProMat 2019 Kickoff Event

Wednesday, December 6th from 6pm to 9pm
322 E. Illinois Street, Chicago 60611

There’s bowling, then there’s Lucky Strike! Thriving at the bustling intersections of live music, chef-driven cuisine, nightlife and bowling, Lucky Strike has emerged as an industry leader in entertainment. Prepare to have a memorable time with six lanes of bowling, two pool tables and two ping pong tables just for us!



ProMat Space Draw

Thursday, December 7 at 8am

The ProMat 2019 Exhibit Space Draw will be held Thursday, December 7, 2017 at 8:00 AM CST at McCormick Place in Chicago. In order to participate in the space draw and reserve your space for ProMat 2019, MHI must receive your lease and 10% deposit prior to 5:00 pm EST on Wednesday, November 29, 2017. Please click here to submit your lease.



The Hyatt McCormick Hotel is offering discounted room rates of $129 to MHI ShowPro attendees. The cut-off date for discounted rate is November 13, 2017.

Book Online

Call the hotel directly at 312.567.1234, dial 0 for the operator, and mention MHI ShowPro/ProMat 2019 SpaceDraw event.